by andrey_487m41h7 | Nov 24, 2014 |
HSBC: Money Manager Usability consultancy and behavioural research Insight: Making a product usable doesn’t necessarily mean that it’s useful. Usability testing with users during development is a good idea. However, when the real-world needs and...
by andrey_487m41h7 | Apr 29, 2014 |
AstraZeneca: DoctorsNotes Researching a target audience Insight: A product is almost never for ‘everybody’. It’s usually best suited for specific types of people. When a product potentially has a broad appeal across a large set of users with...
by andrey_487m41h7 | Nov 28, 2013 |
Mace: YellowJacket Insight driven interaction design Insight If a product requires a manual or a tutorial, there’s a good chance that there’s something wrong with it’s design. YellowJacket is a health and safety reporting and resolution...
I'm a UX Consultant / Researcher / Interaction designer with 20 years digital media experience. I work on projects either independently as a contractor, or recently as part of an expert team at Workhouse.Solutions